A colorful 13" MacBook/iBook at $600, with Apple Silicon performance — if the rumors are true — sounds like the single best selling Mac in history. Are we actually going to see meaningful changes to Apple's desktop PC marketshare?
I remember when Mac struggled to get between 1-3%. Now it’s ~20%. “More meaningful changes” is probably more accurate.
As for the strategy. Totally makes sense. Expanding the user base brings in more services revenue even if they don’t make significant margin on the device sale.
@biggsjm@mastodon.social@stroughtonsmith@mastodon.social Yeah I feel for all the low income people getting finally that coveted privilege of using Apple products … only to discover it has become like printers & ink: there’s a reason the printer is free (or nearly).
August 13, 2025 at 11:59:59 AM
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